{"product_id":"atomic-hawx-prime-120-s-boa-gw-mens-ski-boot-2026","title":"Atomic Hawx Prime 120 S BOA GW Mens Ski Boot 2026","description":"\u003cp\u003eTake the best selling expert boot in the land, add a sleek now profile and better liner, and replace the bottom two buckles with a BOA® Fit System closure - you're talking about the new Atomic Hawx Prime 120 S BOA GW Ski Boots. The same awesome performance you know and love, with better ankle and heel retention and improved comfort over the top of the foot and instep means this winner keeps on getting better.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFEATURES: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eLast: 100 mm\u003c\/em\u003e – Designed for average width feet with average and slightly taller insteps.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eMemory Fit\u003c\/em\u003e – Advanced heat-fitting technology creates a fully personalized shell, cuff and liner in minutes. The key is Memolink, Atomic's special additive that improves the moldability and stretch of their plastics. Expansion can be up to 6mm forefoot width and up to 10mm ankle width, resulting in a permanent and complete anatomical fit in minutes. See your bootfitter for details.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAdaptive Fit Cuff System\u003c\/em\u003e – These boots come with a special spoiler in the back of the cuff. If you want a classic, cozy fit around the calf you can just leave the spoiler in. If you want more volume you can take the spoiler out. This makes the boot cuff slightly lower at the back, more tuliped and more open (equivalent to one cuff size larger). It's quick, easy and you don't need tools.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eEnergy Backbone\u003c\/em\u003e – Reinforced along the lines of force at the rear of the cuff\u003c\/p\u003e\n\u003cp\u003eFlex\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFlex: 120\u003c\/em\u003e – A stiff flex for great power and response, suitable for fast and aggressive skiers.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eTrue Flex\u003c\/em\u003e – Atomic's unique True Flex additive helps PU and Grilamid shells maintain a consistent flex and feel in a wide variety of temperatures.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eMimic Platinum Liner\u003c\/em\u003e – Improved with Power Ankle Lock (PAL) construction, 3D Stretch Toe, Thinsulate™ insulation, and Adaptive Fit System (AFS) Tongue\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e3D Stretch Toe Box\u003c\/em\u003e – Asymmetrically shaped for left and right, the new 3D Stretch Toe Box takes first fit and customization potential to the next level. Its ‘Big Toe Friendly’ construction maximizes the liner’s available length allowing for a little extra stretch when important millimeters are required to achieve the perfect fit.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003ePower Ankle Lock (PAL)\u003c\/em\u003e – A thicker, better defined area of foam around the malleolus to increase heel and ankle retention\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAdaptive Fit System (AFS) Tongue\u003c\/em\u003e – Adjustable for height with a simple Velcro attachment\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e3M™ Thinsulate™ Insulation\u003c\/em\u003e – Keeps feet warm and responsive even in extremely cold and damp conditions.\u003c\/p\u003e\n\u003cp\u003eShell Materials \u0026amp; Design\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eCuff\u003c\/em\u003e – Polyurethane\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eShell\u003c\/em\u003e – Polyurethane\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eEnergy Backbone\u003c\/em\u003e – A reinforced, asymmetric backbone providing extra strength for powerful skiing plus enhanced lateral energy transmission for better edge grip.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eProlite\u003c\/em\u003e – Instead of starting with a standard construction and cutting material away to save weight, Prolite does the opposite. It starts with the slimmest possible profile and then builds up reinforcements in key areas where strength is needed - like the Energy Backbone down each boot spine.\u003c\/p\u003e\n\u003cp\u003eStance\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003ePower Shift 2.0\u003c\/em\u003e – Forward lean can be quickly adjusted to 13°, 15° (default) or 17°.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e3˚ Shell Rotation\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eDual Sided Cuff Alignment\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eBuckles\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e2 6000 Series Aluminum Cuff Buckles\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eBOA® Fit System Lower Closure\u003c\/em\u003e – Allows more even distribution of pressure over the forefoot and instep and infinite precise adjustment.\u003c\/p\u003e\n\u003cp\u003ePower Strap\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e40mm Velcro Strap\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eSole\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eCantable GripWalk ISO 23223 Grip Pads\u003c\/em\u003e\u003c\/p\u003e","brand":"Atomic","offers":[{"title":"25.5","offer_id":46553296863406,"sku":"210000366118","price":799.9,"currency_code":"CAD","in_stock":true},{"title":"26.5","offer_id":46553296896174,"sku":"210000366119","price":799.9,"currency_code":"CAD","in_stock":true},{"title":"27.5","offer_id":46553296928942,"sku":"210000366120","price":799.9,"currency_code":"CAD","in_stock":true},{"title":"28.5","offer_id":46553296961710,"sku":"210000366121","price":799.9,"currency_code":"CAD","in_stock":true},{"title":"31.5","offer_id":47375289286830,"sku":"210000374354","price":799.9,"currency_code":"CAD","in_stock":false},{"title":"29.5","offer_id":47375289319598,"sku":"210000374352","price":799.9,"currency_code":"CAD","in_stock":false},{"title":"30.5","offer_id":47375289352366,"sku":"210000374353","price":799.9,"currency_code":"CAD","in_stock":true},{"title":"24.5","offer_id":47375289385134,"sku":"210000374351","price":799.9,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/9208\/4910\/files\/qdvywvgv5yyvvskehb7f.jpg?v=1749066033","url":"https:\/\/thelastlift.com\/products\/atomic-hawx-prime-120-s-boa-gw-mens-ski-boot-2026","provider":"The Last Lift","version":"1.0","type":"link"}